Advanced Strategic Management

Course Objectives

Upon completing this Advanced Strategic Management Course successfully, participants will be able to:

• Learn how to induce synergy into their respective organizations by encouraging networking, collaboration, participation and ultimately organizational synergy via the accumulation of strategic capital and acumen
• Discover how to collate strategic acumen in relation to ascertaining best case scenarios to implement an optimal strategy for your organization
• Compile situation specific business cases for the subsequent implementation of strategic plans
• Understand your legal obligations in terms of strategic planning, implementation and execution
• Learn how to enforce provisions encapsulated in strategic plans in the event of non-compliance
• Recognise how to spot common errors when reviewing strategic plans
• Take preventative and protective control measures to ensure maximum participation in strategic planning processes for your organization

Course Outline

INTRODUCTION

• Definition
• Objectives
• Benefits
• Advantages
• Understanding your role as manager and visionary
• Establishing clear performance objectives and standards

 COMPONENTS OF A STRATEGY STATEMENT

• Long-term strategic direction
• Broad Policy direction
• What characterizes good strategies?
• Strategic Intent
• Mission Statement
• Features of a Mission
• Vision
• Goals and Objectives

 STRATEGIC MANAGEMENT PROCESS

• Determining your current strategic position
• Understanding strategic challenges correctly
• Strategy Formulation
• Strategy Implementation
• Strategy Evaluation

 ENVIRONMENTAL SCANNING  

• External and Internal Factors

• Forecast Development

• Factors Influencing Organizational Success
• Internal Analysis of the Environment

• Industry Environment
• National Environment
• Macro Environment

STRATEGY FORMULATION vs IMPLEMENTATION

• Planning and Decision Making
• Developing Organizational Strategic Goals
• Innovative and digital business models
• Strategy Execution
• Placing Forces before action
• Managing forces during the action
• Entrepreneurial Activity
• Strategy Formulation and Effectiveness
• Strategy Implementation and Efficiency
• Strategy Formulation as Rational Process
• Strategy Implementation as an operational process
• Strategy formulation, initiative and logical skills
• Strategy Implementation, motivational and leadership traits

 STRATEGIC DECISIONS  

• Characteristics of Strategic Decisions
• Implications of Major Resource Propositions
• Growth based on core competencies
• Customer-centric strategic approaches
• Evaluating strategic options
• Harmonizing Organizational Resource Capabilities

 COMPETITOR ANALYSIS

• Competitive Advantage
• Distinctive Advantage
• Human, Social and Intellectual Capital
• Corporate Strategy
• Porter’s Five Forces Model
• Porter’s Five Forces Corporate Analysis
• Strategic Leadership
• Cross-departmental innovation

IMPLEMENTING A NEW STRATEGY: CHANGE MANAGEMENT

• Interpreting strategic objectives into an execution plan
• Ensuring clear responsibility and accountability
• Incentives and controls
• Learning, feedback and adaptation